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Mar 15, 2011

Disney let your dreams come true

--Disney Princess issued three series for the first time in China movies DVD


Princess and declare within a small Carnival



Shanghai, China, November 2, 2007 – the Walt Disney Company in mainland China today announced new series of three Disney Princess movie DVD, and published in Shanghai in December this year, Disney Princess Carnival activities held in Beijing and Guangzhou.


Facilitator, (left) and Vice President of the Walt Disney Company, home entertainment sector, greater China and Southeast Asia General Manager Carol Choi (Carol Choi) (right)



Disney Princess worlds by snow white, Cinderella, sleeping beauty, the Little Mermaid, \"beauty and the beast\" Bell of Princess, \"d\" lamp of Molly in a total of six different, unique charm of Princess up image. Together they reflect Disney Princess pure, beautiful, romantic and kind character, become the object of numerous girls to follow.



Disney Princess the world is the place where dreams begin! Now, the Walt Disney Company through numerous consumer activity, around every girl dreams to the Princess. One of the major events in the near future is the beauty and the beast Special Edition DVD in the first official release in mainland China, and through new digital restoration of the Little Mermaid and the Little Mermaid Special Edition DVD of 2 has a new look to meet with members of the , children in the country and finally have the opportunity to watch at home for the whole family of these three stunning and highly imaginative story. Vice President of the Walt Disney Company, home entertainment sector greater China and Southeast Asia General Manager Carol Choi said: we want the beauty and the beast and the Little Mermaid 1 and 2 of this three films to inspire young girls continue to dream. Consumers can Wal-Mart, Carrefour, Xinhua Bookstore, dangdang and joyo purchase genuine Di

sney DVD. ”

Walt Disney Company Deputy President, family entertainment sector, large Chinese and the Southeast Asia General Manager Carol Choi (Carol Choi) Lady (left a), China market director Li Jin Lady (left three) and Deputy President, business development and online business, Internet sector General Manager , Carter Mr (right a) to Melinda (left second) and Golden sharp (right second) also has day of small Princess \"is not is not\" presented Disney small Princess Carnival first Zhang invitation



In line with the Princess series films DVD debut in China, Disney Princess also invited a number of representatives of the romantic temperament campaigned with artists from the Mainland. At the press conference scene, new generation of female singer Melinda loving interpretation of Chen Shaoqi again lyrics by famous music person of the Chinese version of the beauty and the beast theme song in the spread the love. Melinda was born in the United States grew up, born with independent of temperament and character of Princess fearless Bell coincide. Melinda tension voice, portrait of the interpretation of the scene, to bring this classic cartoon new highlights.


Melinda scene singing the Chinese theme song of beauty and the beast \"spread love\"



As another year of Disney Princess worlds important activities, \"Disney Princess Carnival\" will meet with consumers at the end. According to the Walt Disney Company marketing director Li Jin of China introduced: Disney on December 8 in Shanghai, 15-16 held in Beijing today, 22-23 in Guangzhou of 18 field massive \"Disney Princess Carnival\". Disney Princess Carnival will provide an extremely memorable experiences for little girls: each participating little girl, in this day and her parents into the Disney Prince

ss worlds. They can experience wonderful world Disney Princess story scenes, watching the Disney film the Princess, involved in the Princess theme of interactive games. As a highlight of the Carnival, they can be the star guest, as well as the other girls at the same time in a magic of the dance floor and dance. Believe the Disney Princess joy of Carnival many families will bring a better experience.

Walt Disney China marketing director Li Jin Lady and little Princess for the day \"there is no way\"



Each girl has their own Princess dreams, the Chinese version of the theme song of the Little Mermaid singer Golden sharp the I have my ideas, also at the scene also talked about his childhood dream Princess, through interpretation of the theme song of the Little Mermaid , Golden sharp energy and courage to find true love at last the Mermaid Princess ailier intimacy, achieve the dream Princess.


Golden sharp in Disney activities

In order to achieve the two \"big girl\" participating small Carnival dream Princess Princess, Disney sent to Melinda and Golden sharp in the field \"Disney Princess Carnival\" the first invitation, so that they can together with many love Disney Princess girls of the world , a dream come true!



Disney Princess Carnival buy Disney Princess DVD and for more information, please visit the Disney Web site at www. Disney.com.CN/Princess.



Editing notes:



\"Disney Princess worlds\"



Several princesses of image originally owned by the Walt Disney Company is an independent marketing-snow white, Cinderella, sleeping beauty, the Little Mermaid, \"beauty and the beast\" Bell of Princess, \"d\" lamp of jasmine, who originally was an independent market

ing. Six years ago, the Walt Disney Company, the six different, each with their own image of charming little Princess to be merged into a series, promotion on a global scale \"Disney Princess worlds.\" Today, in the field of consumer goods, Walt Disney \"Disney Princess worlds\" management mode proved a great success. Global consumer brand for girls is the consumption of 13 billion dollars a year, and \"Disney Princess worlds\" is up to us $ 3 billion, a 2006 series girls of the world\'s largest brands, the last two years of global retail business in the fastest Disney consumer products. \"Disney Princess worlds\" has become a highly influential life brand, touching every aspect of life to girls, provides a range of entertainment products belong to the girls, including toys, clothing, personal care products and electronic products.


Media contact


Disney (Shanghai) Faure, Gabriel PR


Chen Huang Dou Jiaqian


Tel: +8621-6132 Tel: 0296 +8621-64070066-823


E-mail: Tiffany.Huang@disney.com e-mail: Vivien.dou@fleishman.com




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